ABOUT
We Build Brands That Are Built to Last
Who We Are
Small Potato Marketing is a strategy-led creative marketing agency based in Trinidad, working with ambitious brands across the Caribbean and beyond.
We partner with founders and leadership teams who are serious about growth, not short-term wins. Our work sits at the intersection of strategy, creativity, and execution, so every campaign, asset, and decision ties back to measurable business outcomes.
Our team brings over two decades of combined experience across brand, digital, and performance marketing. That experience shows up as clarity, restraint, and better decisions, not noise.
We don’t chase trends.
We build systems that last.
How We Think About Growth
Clarity First
We start by defining the real problem a business is trying to solve. Clear positioning, priorities, and objectives create the foundation for sustainable growth.
Strategy Before Scale
We don’t amplify confusion. Strategy comes before channels, ad spend, or content volume. Every service we offer is guided by a clear plan tied to business goals.
Execution That Compounds
We execute with intent. From creative to performance marketing, we build systems designed to improve over time, not reset every quarter.
Who We Work With
We work with founders, business owners, and leadership teams who are serious about building durable brands.
Our clients understand that growth comes from clarity, consistency, and disciplined execution, not shortcuts or one-off campaigns. They value strategic thinking, creative restraint, and partners who can challenge assumptions when needed.
Most of the brands we work with are:
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Established or scaling businesses
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Operating in competitive markets across the Caribbean
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Looking to align strategy, creative, and performance under one direction
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Focused on long-term growth, not temporary spikes
We’re not the right fit for everyone, and that’s intentional. We do our best work with teams who see marketing as a business function, not a cost centre.
If that sounds like how you approach growth, you’ll find our services and process familiar
Based in Trinidad. Built for the Region.
Small Potato Marketing is based in Trinidad and Tobago, working with brands across the Caribbean and select international markets.
The Team
Brent Mollineau
Creative Lead
As Small Potato’s creative lead, Brent specializes in brand messaging, content creation, and campaign ideation. His work includes writing compelling copy, producing jingles, and lending his voice to video and audio projects that build brand connection and drive engagement.
Dale De Mille
Strategy & Production
As head of production, Dale brings creative ideas to life through strategic ad management, photography, animation, and visual storytelling. He oversees paid advertising campaigns, budgeting, and scheduling to ensure every project delivers results and strengthens brand growth.